Associa is a large property management company in the United States that specializes in managing homeowner associations (HOAs). They manage thousands of communities across the country and offer a variety of services to homeowners and HOA boards.
They offer a comprehensive software suite of services to manage communities, including day-to-day operations, financial management, maintenance coordination, resident communication tools, and even optional lifestyle services.
TRCH Impact:
TRCH provided the leadership team with a strategy to bring to the executive board and investors that would operationalize a brand consolidation. In conjunction with revenue experts, the plan also included a complete review of their financials and forecast for sales and revenue generated by their sales team.
In addition, TRCH evaluated some of its software before release and provided extensive user feedback to optimize adoption, onboarding, and continual usage of its TownSq product, a single platform offering the most comprehensive suite of solutions for neighbors, boards, vendors, and management teams.